energy management for SMEs Tag

Customer behaviour and choices are becoming the most important drivers in shaping the transition to a new energy system → How are you engaging with yours?Innovating in a commodity market like energy is tough given that all your potential customers are essentially already penetrated - either they are with you, or with a competitor. Since 100% of your prospective clients in developed markets are already connected to the grid, the only way to gain traction and grow is to convince them to switch. What does this mean for utilities? The ones that approach customers via multiple touchpoints have a much greater chance at success, meaning higher acquisition and retention rates. Read on to learn from 3 challenger utilities that are pushing hard for customer empowerment. 

Does your business need its own energy manager?Should you rely on internal resources to start your energy management journey?Or seek external assistance from an ESCO, especially for financing help? (If you don't even know where to begin looking for money, check this previous post on funding resources for energy efficiency projects).For a quick overview about what energy managers do, what professional skills to look for and how energy management in general might fit into your business model, no matter what your company does, check out this infographic:

On their own, SMEs don’t consume huge amounts of energy. But collectively, their energy demand is a different story. The IEA estimates SMEs consume around 13% of total global energy demand (that’s 74 exajoules for those keeping track - I'm looking at you, energy managers!). Yet, approximately 30% of that demand could be eliminated by cost-effective energy efficiency measures, such as implementing energy management software. That would save more energy than Japan and Korea consume in a year!Sounds great, right? Which business wouldn't want that level of savings? Well, according to the Observatory of European SMEs, fewer than 30% of them in Europe have implemented any measures for conserving energy, and only 4% have a comprehensive approach to energy efficiency.Hm. What gives? In a previous post, we talked about the various obstacles holding SMEs back from reaching their energy productivity potential.  Now, how can SMEs overcome these roadblocks? And how can ESCOs get better at helping them? This is the central question driving our latest free guide: Energy Management for SMEs